100% In-House, Full-Service Food and Beverage Marketing Agency

we bring the
pop
to your brand

We work both sides of the kitchen door. Restaurants, bars, and cafés filling seats. Food and beverage brands winning shelf space and menu placement. Distributors and equipment manufacturers selling into both. One industry, every link, and we know it from the inside.

See how we work

One industry.
Every link in the chain.

Everything on that plate got sold three or four times before anyone ate it. Most agencies pick one link in that chain and stay there. We work all of them, which means whatever you make, serve, move, or supply, we already understand the people you sell to and the people you buy from.

01 · Makes it

Food & Beverage Brands

Roasters, brewers, sauce makers, and packaged-food producers who need their product in more stores and on more menus.

See the work →
02 · Moves it

Food Distributors

Broadline and specialty distributors whose reps can only be in so many kitchens before noon.

See the work →
03 · Outfits the kitchen

Equipment & Supply

Manufacturers, dealers, and rep groups selling the ovens, the walk-ins, and the smallwares into a buying cycle measured in years, not weeks.

See the work →
04 · Serves it

Restaurants, Bars & Cafés

Operators turning all of it into something worth leaving the house for.

See the work →
05 · Takes it on the road

Catering, Events & Rentals

Caterers, event staffing, and rental companies feeding everything that happens outside a dining room.

See the work →

And at the end of all of it, somebody just decides what to eat.

Why Saucy

The only agency that markets to restaurants and for them.

Every agency will tell you they'll learn your business. We already spend our days in it. We know what makes a guest pick one place over another, what a chef says yes to, how a venue decides who goes on its list, and when an equipment budget finally clears. Whatever piece of this you came here for, you are not paying us to get up to speed on food and beverage. That's the difference between marketing at this industry and marketing inside it.

Distinctive brands don't just stand out.
They sell. They book. They win.

Generic marketing gets ignored. Specific, distinctive marketing changes what people do next, and the research backs it up.

23%
Revenue Lift

Brands that present consistently across every channel see real revenue growth compared to brands that don't.

Source: Lucidpress, State of Brand Consistency

73%
More Likely to Buy

Of consumers say they're more likely to buy from a brand they recognize, before price ever enters the conversation.

Source: Nielsen consumer brand research

80%
Higher Recognition

A distinct, consistently used color and visual identity can boost how memorable a brand is by up to 80%.

Source: University brand color and recognition study

90%
Expect Consistency

Nine in ten consumers expect the same brand experience everywhere they find you, and notice immediately when they don't get it.

Source: Salesforce, State of the Connected Customer

Earned Media

One feature changes every buyer meeting you take after it.

For a regional maker, national press isn't a vanity metric, it's leverage. A buyer who has never heard of you reads a list of forty vendors differently when yours is the one that's been recognized on a national stage. We've put client work in front of the publications below, and we pitch them the way you'd pitch a buyer: with a reason to care, not a press release.

Always read the reviews.

Stuff worth reading

Thinking, trends, and the occasional hot take from the Saucy team.

PR + Earned Media · 7 min read

Why PR Beats Advertising for Small Food Brands

One national feature changes every buyer meeting you take afterward. Here is why earned media outperforms ad spend for regional makers.

Read more →
Brands · 7 min read

How to Get Your Product Into Your First Twenty Stores

A practical path from farmers market and online sales to real wholesale accounts, written for regional food and beverage makers.

Read more →
Catering + Events · 6 min read

How to Get on a Venue's Preferred Vendor List

One preferred vendor relationship can outperform a season of advertising. Here is how caterers and event companies get on those lists.

Read more →